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#SocialBiz

with Spencer X. Smith

08/09/18

Why I was arrested at 4 years old, and the surprising business lesson it can teach you

In 1980, I was dropped off by a police officer at my parents’ house for a reason that may never have happened in all of history, except for that day.

Posted at 12:08 PM | Permalink | Comments

07/26/18

I woke up before dawn for a year. Here’s what I learned and how it will benefit you

I’ve always been a morning person. As a kid growing up, I was the first one awake in my house. I’m not sure why, but my parents strongly encouraged me — at a very early age — to get a morning paper route.

Posted at 11:13 AM | Permalink | Comments

06/14/18

The surprising lesson Ken Griffey Jr. rookie baseball cards taught me about social media

​Like many of you who grew up in the ’80s and ’90s, I was super interested in baseball cards.

Posted at 12:03 PM | Permalink | Comments

05/10/18

Facebook is spending $25M to show you live baseball — here’s why

On April 11 of this year, I turned on the Milwaukee Brewers game. Not on broadcast TV, not on cable TV, and not even on the radio. On Facebook.

Posted at 11:31 AM | Permalink | Comments

05/01/18

Want your employees to share your company’s social media posts? You must do this first

LinkedIn is often credited with coining the term “employee advocacy” as the active promotion of your company by the people who work for it.

Posted at 11:12 AM | Permalink | Comments

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About This Blog

Spencer Smith is the founder of spencerXsmith.com and co-founder of AmpliPhi, a Madison, WI-based digital marketing agency. He’s an instructor at the University of Wisconsin and adjunct faculty at Rutgers University, where he teaches classes on Social Media Strategy.

He’s been called a "Digital Marketing Expert" by Forbes and was the winner of the 2016 In Business magazine Executive Choice Award for Social Media Consulting Company. Spencer speaks at an average of 60 conferences and events per year and only teaches what he has first proven to work himself with his own business.

He has been featured and quoted in Money magazine, Entrepreneur, Inc. magazine, Costco Connection, and dozens of other publications. He also writes columns for IBMadison.com, The Huffington Post, The American Bar Association, and Law Journal Newsletters.

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